Goodbye Self-Care, Hello Upgrade Time

Goodbye Self-Care, Hello Upgrade Time

I used to get the best soaps and shampoos in my stocking at Christmas-time. I loved opening them, smelling them, and even placing them with care on my bathroom shelves. I always wanted to wait for a special occasion to use “the good stuff.” The days passed, but there...
We Filled 2018 with a Whole Lot of Love

We Filled 2018 with a Whole Lot of Love

LIFE MOVES PRETTY FAST. IF YOU DON’T STOP AND LOOK AROUND ONCE IN AWHILE, YOU COULD MISS IT. — FERRIS BUELLER’S DAY OFF I launched The Author Incubator on February 7, 2013. Each year we’ve been in business I’ve done an annual meeting to review the prior...
Three Classic Disastrous Book Marketing Mistakes

Three Classic Disastrous Book Marketing Mistakes

My brilliant friend Diana messaged me at 7am this morning. “Is this a good title for my book?” she asked. “I can’t answer that,” I told her. “Titles don’t live separately from the book. I have a whole process I take my clients through and I’d need to take you through...